National RB spokes person, Rachel Tabacnic reports, “Since the program’s inception, Rock Bottom has donated more than $1.2 million dollars to local charities [fiefighters] across the country.”
RB Downtown head brewer Nathan Scruggs told NUVO, “I chose to brew an Irish Red again, as it went over so well last year. Because we are downtown we are a destination spot for FDIC so this beer will be on tap through to the convention in April. So during its whole duration we will be donating the portion of sales to Survive Alive! Because we have it on so long we really have an opportunity to raise a good amount of money. Our tapping starts at 6 p.m. on Feb. 21, until 7 p.m.. We will be buying everyone's first pint of Fire Chief, if they order it. We’ll also do drawings for some small prizes
Jason, who brewed in Chicago before returning to Indianapolis last year, explained his tardy response to my email. "I’ve been in Chicago for a festival the last few days and haven't checked my email until now. One of the assistant brewers [at RB Chicago] was diagnosed with stage 4 cancer, and we were able to donate all the profits from the festival for his medical bills. It was great being part of that."
“$.25 cents from every beer will go to Survive Alive! to help educate children on fire safety,” reported Tabacnic. “Fans can also enjoy a selection of menu items that pair well with Fire Chief Ale.”
Local Rock Bottom restaurants will also be hosting a second event in light of the national fire chief ale charity promotion. Events such as chili cook-offs, silent auctions and tip donations will take place throughout the month to raise money and awareness for local heroes. For more information on events and tapping parties, visit www.RockBottom.com.
Give back more:
Little Red Door Cancer Agency is Four Day Ray Brewing’s featured community partner throughout February. LRDCA offers services for cancer patients and resources for those in need.
1st Annual "Viva Rock Vegas" Gala to benefit the South Central Soccer Academy, Feb. 25, 6-10 p.m. at German Park, 8600 S. Meridian St., Indianapolis, includes Round Town Brewery and Flat12 Bierwerks as sponsors.